Nearly 200 different species of marine life die from the estimated 46,000 pieces of non recyclable plastic debris that make their way into the ocean annually. Viitor Plus’ social enterprise Atelierul de Pânză sells environmentally friendly shopping bags made from natural materials as an alternative to plastic bags. These bags are made by people with disabilities who work from home or in Viitor Plus’ production facility.
Viitor Plus Association joined the NESsT portfolio in 2011. Since then, NESsT has invested financial capital, as well as tailored business development support in the business.
Invested US$45,675.58 to date.
BUSINESS DEVELOPMENT SUPPORT
- Helped Viitor Plus to create and implement a sales strategy that diversified sales channels, strengthened negotiating skills and increased sales in the corporate sector.
- Worked with Viitor Plus to analyze potential growth strategies, improve financial planning and pricing, and to leverage additional support for the social enterprise.